Mohtaram at CEO Summit Islamabad 2026

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Islamabad · October 2026

Mohtaram brings MTMx made-to-order technology to Pakistan’s business leaders; founder Fahad Saif joins the 100 CEOs Club

At CEO Summit Islamabad 2026, hosted by CEO Club Pakistan and World CEO Forum, the Islamabad menswear house showed its tailoring and introduced the virtual-fitting system, backed by a grant from the Pakistan Innovation Fund.

Mohtaram, the Islamabad luxury menswear house, exhibited at CEO Summit Islamabad 2026, organised by CEO Club Pakistan and World CEO Forum and held in October at the Serena Hotel, Islamabad, under the theme “Growth in Testing Times: Reshaping the Future.” Its booth showed the house’s bespoke tailoring and ceremonial menswear to more than 400 chief executives, business leaders, ambassadors, investors and exporters, and introduced MTMx, the made-to-measure and made-to-order technology Mohtaram developed with support from the Pakistan Innovation Fund.

At the same event, Mohtaram’s founder and chief executive, Fahad Saif, was welcomed into CEO Club Pakistan’s 100 CEOs Club. He was presented with 100 CEOs & Diplomats of Pakistan, the club’s annual book launched at the summit, and commemorative memorabilia. The book profiles 100 of Pakistan’s chief executives and diplomats.

The booth and MTMx

Mohtaram’s booth brought the atelier to the conference floor, with pieces from the house's Autumn/Winter '26 tailoring and ceremonial lines on display and a demonstration of the MTMx Virtual Fitting Technology.

MTMx replaces the tape measure with a digital measurement profile. More than 35 body measurements are captured digitally and passed straight to pattern-making and cutting, so a garment is made only after it has been ordered, to a verified profile. In pilot testing the system recorded 99% measurement accuracy, and the made-to-order model reduced manufacturing waste and associated emissions by a reported 30%.

The technology answers the problem that has kept Pakistani tailoring local: fit. MTMx is designed so that a client in London, Dubai or Toronto can be measured, order and receive a garment cut to his body without visiting the atelier, while the house holds no unsold stock. The next phase, in-store scanning kiosks, is planned for early 2027.

MTMx was built under a PKR 20 million grant from the Pakistan Innovation Fund (PIF), part of the Ministry of Planning, Development & Special Initiatives. Mohtaram was one of about 60 enterprises selected from more than 1,000 applicants in the fund’s first round (project PIF01-027).

A suit is the most personal thing a man buys, and for most of history the only way to get one right was to stand in front of a tailor. MTMx lets a man in London or Dubai stand in front of ours. When nothing is cut until it is ordered, nothing is wasted, and a Pakistani atelier can serve clients anywhere without a warehouse full of guesses.— Fahad Saif, Founder and CEO

MTMx is supported by the Pakistan Innovation Fund.

A fashion founder in the 100 CEOs Club

Fahad Saif left a corporate career in 2016 to build Mohtaram, the Urdu word for a man deserving of respect, into a Pakistani luxury house rather than a clothing label. A decade on, the house makes bespoke and made-to-measure tailoring, ceremonial and groom wear and ready-to-wear in its Islamabad atelier, and serves clients across Pakistan and abroad.

His place in the 100 CEOs Club puts a fashion and textiles founder among the country’s chief executives and diplomats, at a summit whose speakers included Bilal Azhar Kayani, Minister of State for Finance and Railways, and Muhammad Ali, Advisor on Privatization and Chairman of the Privatization Commission. Since the summit, Mohtaram has made its runway debut at LAAM Fashion Week in Lahore with its ceremonial collection Aath Pehar, and it now takes its latest collection to the SS Edit exhibition in Dhaka.

I accept this on behalf of the people who make our clothes, our karigars, our cutters and our young designers. Fashion is rarely seen as an industry in rooms like this one, and it should be. It employs, it exports, and it carries the country’s name abroad. Pakistan kept the skill; what we have to build now is the story and the systems around it. I hope Mohtaram’s presence here makes that case a little louder.— Fahad Saif